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Generiss Academy

Business Plus, Live Virtual, Software Development, Web and Mobile Design, Web Development

Product Design & Management

This program is suitable for individuals who aspire to become product designers, product managers, UX strategists, or innovation leads within tech-driven and consumer-focused organizations.
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Generiss Academy
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Great products don’t happen by accident—they are engineered through a seamless blend of human-centric design and rigorous business strategy. The Product Design & Management course at Generiss Academy is an intensive, virtual instructor-led program engineered to transform you into a high-impact product leader.

Led in real-time by industry-seasoned product executives, this dynamic course bridges the gap between creative execution and strategic business thinking. You will journey from initial user discovery and wireframing to managing cross-functional development teams, defining product roadmaps, and mastering go-to-market strategies. Through live workshops, interactive case studies, and a hands-on capstone project, you will learn to build products that solve real customer paint points while driving measurable organizational growth.

Would you like to book an exclusive One 2 One Q & A session so discuss this course, have your questions answered and access offers and discounts? Please use the calendar below to book your free, no obligation session with our panel of experts.

Beginner Level - Foundations of Product Design and Management
Intermediate Level: Building and Managing Products
Advanced Level: Strategic Product Leadership
Is the course live or recorded?
All classes are delivered live online to allow real-time interaction, Q&A, and collaborative activities. Session recordings are also made available for revision.
How are the classes structured?
Classes combine live lectures, case studies, team discussions, and practical projects. Weekly assignments and quizzes help reinforce learning.
Will I work on real projects?
Yes. Each level ends with a capstone project simulating real-world product development and management tasks, building your portfolio.
Do I need prior experience?
No prior experience is required at the beginner level. The course is structured to build your skills progressively.
Will I receive a certificate?
Yes. You will receive a Generiss Academy Certificate of Completion for each level and a final diploma on successful completion of all levels.
Can this course help me change careers?
Absolutely. The course is designed to help you transition into entry-level product roles, supported by portfolio development and career coaching.
Is this course more focused on design or management?
It perfectly covers both. The first half focuses on Product Design (user empathy, wireframing, UX testing, prototyping), while the second half tackles Product Management (roadmapping, metrics, agile delivery, strategy). High-performing teams require product managers who understand design, and vice versa.
What if I have to miss a live virtual session?
We highly encourage attending live to benefit from real-time class discussions and mentor feedback. However, all virtual sessions are recorded in high-definition and uploaded to your Generiss Academy portal within 24 hours, alongside all workshop templates and resources.
Do we get to build a portfolio during this course?
Yes! You will work on a collaborative Capstone Project throughout the 10 weeks. You’ll take a product idea from user research all the way to a high-fidelity prototype and a strategic launch roadmap, giving you a tangible case study to show prospective employers.

Course Duration

  • Total Length: 10 Weeks

  • Format: Virtual Instructor-Led Training (VILT)

  • Weekly Schedule: Two 2-hour live evening sessions per week (4 hours of live instruction weekly) + weekend mentor check-ins.

  • Total Contact Hours: 40 hours of live instruction plus flexible project collaboration.

 

Career Paths, Roles, and Opportunities

Product professionals are the modern connective tissue of the tech sector, meaning your skills will be highly transferable across SaaS, FinTech, E-commerce, and HealthTech. Graduating from this course prepares you for a direct trajectory across several key organizational verticals:

  • Product Management Track: Associate Product Manager > Product Manager > Senior PM >Director of Product > VP of Product / CPO.

  • Product Design Track: Junior Product Designer > UX/UI Designer > Lead Product Designer > Head of Design.

  • Alternative Cross-Functional Paths: Product Owner (Agile/Scrum setups), Product Marketing Manager (PMM), Growth Product Manager, or Product Operations.

 

Current Market Salaries (UK & US)

Product roles remain among the most lucrative and resilient in tech. Compensation scales significantly based on your experience level and technical specialization (such as AI or data products).

United States (USD)

  • Entry-Level (Associate PM / Designer): $95,000 – $135,000

  • Mid-Level (Product Manager / UX Designer): $133,000 – $165,000

  • Senior-Level (Senior PM / Design Lead): $180,000 – $250,000+

  • Note: AI Product Managers command an additional 15% to 20% premium over standard baselines.

United Kingdom (GBP)

  • Entry-Level (Associate PM / Designer): £36,000 – £45,000

  • Mid-Level (Product Manager / UX Designer): £58,000 – £70,000 (London standard: £75,000 – £85,000)

  • Senior-Level (Senior PM / Design Lead): £90,000 – £120,000+

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Course details
Duration 10 Weeks
Lectures 3
Level Intermediate
Course requirements

To ensure a high-quality, collaborative learning environment during our live sessions, participants should meet the following baseline requirements:

  • Prerequisites: No previous programming or advanced design experience is required. A foundational understanding of general business concepts or digital environments is beneficial.

  • Technical Setup: A computer (Mac or Windows) capable of running modern web-based tools like Figma, Miro, and Jira simultaneously.

  • Connectivity: A reliable, high-speed internet connection with a working webcam and microphone for live breakout rooms and presentations.

  • Commitment: Willingness to dedicate 4–6 hours per week outside of live instruction for practical assignments and capstone project collaboration.

Intended audience

This live hybrid course is specifically structured for:

  • Aspiring Product Managers & Designers: Professionals looking to break into tech or transition from roles like marketing, business analysis, or engineering.

  • UI/UX Designers: Creatives who want to scale their skill set into strategic, metrics-driven management roles.

  • Software Engineers & Analysts: Technical professionals eager to understand the "why" behind product decisions and step into cross-functional leadership.

  • Entrepreneurs & Founders: Builders who need a structured framework to validate, design, and launch their own digital product lines efficiently.